I place television channels on platforms across Europe, the Middle East and North Africa.
Twenty years of affiliate sales and channel distribution. I know who buys, what they pay for, and who to call.
Get in touchDistribution
I place linear and non-linear channels on cable, satellite, IPTV, OTT and FAST platforms. I find the right operators, open the conversation, and negotiate the carriage deal. Channel owners get distribution without building a sales team.
Advisory
Before a channel goes to market, it needs the right offer. I build the content package for the territory: which channels, in which tier, at what price, against what the operator already carries. Go-to-market strategy, packaging and pricing, and an honest answer on where a channel will and will not sell.
Launch and marketing
A signed contract is not a launch. I work with the channel and the operator on positioning, packaging, the launch plan and the press around it, so the channel arrives in the line-up and stays there.
Market intelligence
I speak to operators every week. I know which platforms are rebuilding their line-up, which genres they are short of, and what a slot is worth in each territory. That is the difference between a pitch and a deal.
I know the decisionmakers.
Twenty years in the same market, on the same side of the table. I have worked with more than a hundred Pay-TV platforms in over sixty countries — cable, satellite, IPTV, telecom, OTT and FAST — and I speak to their content and programming teams every week. Not a database of addresses: heads of content, programming directors and line-up managers I have negotiated with before, some of them across three different jobs. A channel that comes to me starts with a first meeting, not a cold e-mail. When a platform rebuilds its line-up, I hear it early, and I know which of my contacts moved to which operator last year.
I am independent.
I am not owned by an operator or a broadcaster. I have no line-up to protect and no conflict to manage. I recommend what fits.
You work with me.
No account team, no handover. The person you meet at the trade show is the person who negotiates your deal.
Twenty years in television distribution and affiliate sales across EMEA and MENA. I have run distribution for thematic and multicultural channels, launched HD, 4K and FAST services, taken Smart TV apps to market, and managed agents and representatives across the region.
Executive MBA in Marketing and Communication, The Open University. Master’s in International Business, Université de Nancy.
Languages: French, English, Dutch, Italian.
Let’s talk.
If you have a channel that needs distribution, or a line-up that needs filling, send me a line.